Retail Industry Reigns for US Digital Ad Spending
“US retail industry ad spending on paid digital media will reach $12.91 billion in 2015 and grow to $19.98 billion by 2019, for a compound annual growth rate (CAGR) of
June 2, 2015
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Author: superadmin
Despite Concerns, Interest in Mobile Audience Targeting Rises
“Both interest and investment in mobile audience targeting rose year over year” READ MORE
May 14, 2015
U.S. Internet Ad Revenues Reach Record-Breaking $49.5 Billion in 2014…
Mobile advertising in the United States brought in $12.5 billion during FY 2014, a 76 percent boost from the prior year total of $7.1 billion. As a result, it is
April 28, 2015
It’s Time for CMOs to Take Charge of Big Data
“Three Strategies for CMOs to Get Ahead With Data-Driven Marketing” READ MORE
April 21, 2015
Global Mobile Ad Spending Will Climb to $100 Billion in 2016
“The mobile ad spending pie is set to reach $100 billion next year, according to a report by eMarketer…” READ MORE
April 13, 2015
Big Data Exchange Selected as Semifinalist at eMerge Americas Startup Showcase!
Big Data Exchange, an Innovative Technology Award Nominee, has now also been selected as a Semifinalist in the eMerge Americas Startup Showcase where it will present to over 10,000 attendees and
April 7, 2015
Uber: The Big Data Company
“This year, we are going to see the transformation of Uber into a big data company cut from the same cloth as Google, Facebook and Visa using the wealth of
April 1, 2015
First-Party Data Will Transform The Internet Of Things
“The Internet of Things (IoT) exploded onto the tech scene last year and scored major attention at this year’s Consumer Electronics Show. The IoT market is huge, with a projected reach
March 24, 2015
Advisers who embrace big data will have a leg up on competitors
“A convergence of technologies increasingly makes it possible and affordable to combine disparate information sets into systems that can analyze the data in its totality.” READ MORE
March 18, 2015
The Rise Of Data Capital
“Data capital will replace big data as the big topic of boardroom conversation.” READ MORE
March 11, 2015
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