“The pace of change in communications, coupled with the demand for information in real-time, means we are now required to move faster than ever to maximize opportunities.” READ MORE
“…combination of data and utility will ultimately result in marketing that is less about simply getting a brand in front of consumers and more about creating lasting connections that resonate
“From New Screens to Flow Advertising, Messages Will Be More Personal” READ MORE Note: We at BDEX are gearing up to handle Internet of Things data on our Platform…..stay tuned.
“As digital marketing becomes increasingly important to business strategies, 80% of companies plan to increase their digital marketing budgets over the next 12 to 18 months, according to a study
“Agencies: Does Your Data Pass the ‘So-What’ Test?” READ MORE
Big Data Exchange has been nominated for the Miami Chamber of Commerce 2015 Technology Leaders Award for Innovative Technology! The Innovative Technology Award honors a company that has developed a technology
“eMarketer predicts that next year, advertisers will spend $64.3 billion on mobile advertising, up 60 percent from 2014. And by 2018, mobile ad spend will reach $159 billion, or 63
“How Marketers Can Guard Against Security Threats and other Disruptions” READ MORE
“We want to believe getting value from big data is as simple as pouring in the data, running a program and getting insights, but in fact, it’s much more complicated
“…among the 1,000 executives surveyed from nearly 70 countries, 63% say they’ve seen a positive return on analytic investments within one year. Among executives who say they are from “speed-driven
