Data-driven solutions taking shape on the shop floor will match gender, age, ethnicity, and shopping habits to what’s on offer now The days of aimlessly wandering the store in search
6 ways artificial intelligence could impact target marketing Artificial intelligence (AI) is one of the most talked about and promising technologies today. While many individuals think it still exists mainly
And how it saves companies time and money while supercharging marketing campaigns These days, you can’t throw a rock without hitting data (or at least somebody talking about data). And
We make a point to know our customers so they can know theirs better Although data analysis for marketing purposes is relatively new, there are now numerous companies that sell
5 things that set BDEX apart Customer data drives so much of our commerce. The ability to collect and track information on buying habits, online search activity, and past purchases,
See how quickly you’ll be able to gain valuable insight These days, it’s impossible to talk about marketing without mentioning data. We now live in a world where almost everybody
Is your information including your marketing data safe from cyber-attacks? In this digital era where data containing private information is stored in the cloud or on in-house servers, cybercrime has
The pros and cons of marketing media A successful marketing campaign depends on several elements. You need to create a marketing plan, determine your target market, and then decide the
How BDEX’s Platform as a Service helps you easily monetize your customer data Managing data can be complex. If you are trying to monetize data you’ve gathered, or just keep
Only get the targeted marketing data you need, when you need it One of the elements of successful marketing is knowing your audience. Whether you’re trying to sell a phone