Better Sources Mean Better Marketing Data
Making sure you get the best data Finding a company to provide data services has never been easier. There are dozens of them, all just waiting to provide you with
September 26, 2018
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Category: bdex
Taking Control of Your Data
How BDEX’s Platform as a Service helps you easily monetize your customer data Managing data can be complex. If you are trying to monetize data you’ve gathered, or just keep
September 12, 2018
Why a Subscription Model Makes Sense for Targeted Marketing Data
Only get the targeted marketing data you need, when you need it One of the elements of successful marketing is knowing your audience. Whether you’re trying to sell a phone
September 5, 2018
If You Market (Well) They Will Come
The basics of successful marketing campaign management Developing a marketing campaign for your product or service is one of the most important aspects of business success. And without a detailed
August 29, 2018
Data Holds the Key to Personalizing the Buying Process
Real-time behavioral data meet consumers on their terms The way marketers and advertisers reach potential customers has changed immensely in the last few years. We live in the age of
August 22, 2018
How Can Retailers Better Target Customers?
It’s all about having the right data and knowing how to use it Fall is the time for retailers to really start thinking about the upcoming holiday season. Because so
August 15, 2018
Data-Driven Direct Marketing for Auto Dealers
How modern car buying habits can be used to create highly-targeted marketing Just as with nearly every aspect of our lives, technology has transformed the way people search for a
July 18, 2018
How Mobile has Enabled Target Marketing
Now you can find your customers anywhere, anytime Attracting potential buyers to a service or product has always been one of the primary challenges of any business. For years, the
July 18, 2018
Why You Should Consider DaaS
You’ve probably heard the term SaaS. SaaS, or Software as a Service, combines the services of a software provider with a self-service approach. For a monthly or yearly subscription fee,
March 21, 2018
Understanding Your Target Consumer: The Case for Utilizing Traditional and Non-Traditional Data
Any digital marketer’s ultimate goal is to increase sales for a particular brand or retailer, but targeting the right consumer can be a difficult task. Traditional demographics, like gender, age
February 8, 2018
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