The Benefits of Machine Learning in Advertising
First, when you think of machine learning, what comes to mind? Is it an image of machines taking over the world, defeating humanity in a futuristic battle? If so, please
December 8, 2021
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Category: business
Data Privacy is Important, Profitable and it’s our Commitment
Privacy-Focused Data Modeling Allows Marketers to Effectively Target Their Ideal Customer BDEX has been helping advertisers, marketers, data scientists, data engineers and more with their first party data since 2014.
October 31, 2021
Targeting Voters with Quality Big Data this Election Season
In an innovative and ultimately game-changing move, Barack Obama and his campaign team took advantage of the Internet, social media and data analytics to target voters, reach voters and harness
October 18, 2021
Why Omnichannel Marketing Starts with Data Integrity
What is Omnichannel Marketing? As its name suggests, omnichannel marketing focuses on delivering a personalized experience to customers across all channels and devices. This requires brands to design, coordinate, and
September 2, 2021
Dismantle Data Silos for Better Business Performance
Data sharing among everyone in your organization is essential for success Key Takeaways: Data silos affect every aspect of business It’s impossible to offer a great customer experience without a
April 21, 2021
BDEX and top identity infrastructure provider InfoSum announce their joint collaboration
BDEX and InfoSum Partner to Deliver First-Party Data Monetization in Cookie-Free, Privacy-First Future. FORT LAUDERDALE, FLA. (PRWEB) FEBRUARY 15, 2021 BDEX, the first and largest data exchange platform in the U.S,
February 18, 2021
David Finkelstein Recognized Among Top 250 Power Leaders by South Florida Business Journal
FORT LAUDERDALE, FLA. (PRWEB) FEBRUARY 08, 2021 BDEX, a leading consumer Data Exchange Platform (DXP), is pleased to announce its Co-Founder and CEO David Finkelstein was recently recognized in the South
February 9, 2021
25% of U.S. Device Identifiers Are Invalid: White Paper Released by Leading Data Exchange Platform BDEX
FORT LAUDERDALE, Fla. (PRWEB) September 21, 2020 BDEX, the first and largest data exchange platform in the U.S., is releasing its recent findings on the impact of invalid consumer data, device
September 21, 2020
Interactive Content Informs a New Decade of Data Marketing
Get to know your customers by giving them something to do
It’s a new decade and, while the concept of interactive content is nothing new, marketers are finding new ways to put the medium to use.
February 19, 2020
Why Real-Time Is the New Requirement for Marketers
After-the-fact just won’t cut it for today’s marketers. Real-time targeting is on its way to becoming the new normal.
Data-driven marketing strategies have been changing the ways marketers make decisions and how brands interact with their customers
February 12, 2020
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