Identity resolution platforms often provide a variety of features along with contact matching. An identity resolution platform is where you can maintain all your data and create your customer profiles.
BDEX adds customers, partners, and 700 million new data points as interest in advertising data and identity resolution grow MIAMI, Fla– March 22, 2022 – BDEX, the first and largest consumer
It is critical for marketers to understand the financial and strategic threat posed by online ad fraudsters in an expanding digital landscape. We live in a world where the prevalence
First, when you think of machine learning, what comes to mind? Is it an image of machines taking over the world, defeating humanity in a futuristic battle? If so, please
Using the right data can turn your good intentions into positive outcomes. Find out how data solutions from BDEX help you do just that.
There are clear disconnects between marketers’ intentions and actual customer impacts.
Today’s consumers prioritize personalization. Learn how to focus more on the person behind the data signal, creating connections based on emotion, not the bottom line.
We live in a data-driven marketplace, no matter the industry you’re in.
Increasingly, knowing your customers is knowing them via the devices they carry
Today’s reality is the result of two different yet correlated upheavals. First came the rise of the internet and the World Wide Web, now well into its third decade.
Marketers are making real connections with consumers by using AI to improve access to data and overall strategy. Here’s how.
Artificial intelligence isn’t just a plot point in a science fiction movie anymore. It’s here. It’s all around us, running operations, streamlining processes, and predicting outcomes.
After-the-fact just won’t cut it for today’s marketers. Real-time targeting is on its way to becoming the new normal.
Data-driven marketing strategies have been changing the ways marketers make decisions and how brands interact with their customers
Most industries are now driven by big data. But data, and the way it’s gathered and processed, is always changing and improving. Expect these top trends in 2020 for data-driven marketing.