The Future Of The Web Is All About Context
“Without understanding how a person relates to a particular keyword, our ability to leverage that knowledge is limited.” READ MORE
August 20, 2015
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Category: Responsive
Real-Time Personalization Affects the Bottom Line
“Marketers are responding to consumer demand for personalization through real-time efforts. April 2015 polling by Researchscape for Evergage found that 58% of marketers worldwide used real-time personalization defined as data-driven
July 6, 2015
Despite Concerns, Interest in Mobile Audience Targeting Rises
“Both interest and investment in mobile audience targeting rose year over year” READ MORE
May 14, 2015
Speed To Insight: Key To Big Data Success
“…among the 1,000 executives surveyed from nearly 70 countries, 63% say they’ve seen a positive return on analytic investments within one year. Among executives who say they are from “speed-driven
January 6, 2015
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