“A convergence of technologies increasingly makes it possible and affordable to combine disparate information sets into systems that can analyze the data in its totality.” READ MORE
“The pace of change in communications, coupled with the demand for information in real-time, means we are now required to move faster than ever to maximize opportunities.” READ MORE
“Agencies: Does Your Data Pass the ‘So-What’ Test?” READ MORE
“We want to believe getting value from big data is as simple as pouring in the data, running a program and getting insights, but in fact, it’s much more complicated
“…among the 1,000 executives surveyed from nearly 70 countries, 63% say they’ve seen a positive return on analytic investments within one year. Among executives who say they are from “speed-driven
“In order to get results from Big Data, you do not need petabytes or more of data. Instead, it is all about combining data sources that provide you the insights”
“With two in three consumers not finding the information they need in-store and 43% then leaving frustrated, digital presents an opportunity for retailers to improve the in-store shopping experience.” READ
Bloomberg News Clip on Big Data.
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