Lead Nurture Campaigns Improve Personalization Targeting
“Marketing automation technology presents B2Bs with an opportunity to act on audience data and boost lead nurture efforts. ” READ MORE
September 9, 2015
Archives
Tag: Data Exchange Platform
Personalization Drives Engagement, Conversions
“Higher response and engagement rates are the No. 1 reason to use personalized content, according to June 2015 polling from the CMO Council. It was the only benefit cited by
August 31, 2015
DMP 2.0 Introduction of the DXP
What is a DMP? Almost everyone in the data and internet advertising world hears the term DMP or Data Management Platform regularly, and most likely even understands what it is
August 31, 2015
Internet Of Things Is Changing Marketing In Profound Ways–Are You Ready?
“Over a few short years, the Internet of Things (IoT) has morphed from a futuristic concept into reality.” READ MORE Note: BDEX is gearing up to handle IOT data.
August 25, 2015
BDEX invited into AWS Activate Portfolio Program
BDEX, LLC is proud to announce it has been invited into the AWS Activate Portfolio Program. As a Portfolio member of the Activate Program, BDEX joins an exclusive group of
August 21, 2015
Real-Time Personalization Affects the Bottom Line
“Marketers are responding to consumer demand for personalization through real-time efforts. April 2015 polling by Researchscape for Evergage found that 58% of marketers worldwide used real-time personalization defined as data-driven
July 6, 2015
Retail Industry Reigns for US Digital Ad Spending
“US retail industry ad spending on paid digital media will reach $12.91 billion in 2015 and grow to $19.98 billion by 2019, for a compound annual growth rate (CAGR) of
June 2, 2015
Big Data Exchange Selected as Semifinalist at eMerge Americas Startup Showcase!
Big Data Exchange, an Innovative Technology Award Nominee, has now also been selected as a Semifinalist in the eMerge Americas Startup Showcase where it will present to over 10,000 attendees and
April 7, 2015
First-Party Data Will Transform The Internet Of Things
“The Internet of Things (IoT) exploded onto the tech scene last year and scored major attention at this year’s Consumer Electronics Show. The IoT market is huge, with a projected reach
March 24, 2015
Most Popular:
Categories
- Analysis Methods (70)
- Analytics (100)
- audience groups (25)
- automotive (1)
- barack obama (1)
- bdex (87)
- Big Data (118)
- Blog (58)
- business (75)
- buy data (59)
- Career (1)
- Open position (1)
- Case Studies (5)
- Clients (41)
- Daas (27)
- ID Resolution Graph (5)
- Machine Learning (9)
- Partners (9)
- clustering (7)
- custom segment building (21)
- Data Exchange Platform (98)
- data management platform (68)
- data marketplace (64)
- Data Vendors (35)
- digital marketing (84)
- Direct mail (37)
- direct mail targeting (42)
- DMP (18)
- Email Marketing (78)
- email retargeting (31)
- Engagement rate (8)
- ethics (2)
- Featured (25)
- Featured Blog (32)
- Featured News (10)
- First Party Data (59)
- General (5)
- geofencing (5)
- Identity Resolution (4)
- in-market data (60)
- Internet of Things (55)
- IT (17)
- Launch Advertising (13)
- linear analysis (4)
- location-based data (45)
- Machine Learning (4)
- Marketing (58)
- Mobile Marketing (83)
- new website (2)
- News (134)
- Data Industry News (110)
- Featured (7)
- Press & Awards (19)
- Press Releases (21)
- politics (4)
- political (1)
- ppi advertising (1)
- Programmatic Advertising (13)
- Real Time Data (84)
- Responsive (14)
- Science (3)
- sell data (50)
- shopping cart retargeting (2)
- Thick Data (68)
- Third party Data (77)
- trump (2)
- Uncategorized (44)
- Web Design (53)
- Web Hosting (52)
- website re-targeting (45)