Programmatic Ad Buying to Reach $21 Billion
“Machines are taking on a much bigger role in advertising buying round the world, according to a new study.” READ MORE
“Machines are taking on a much bigger role in advertising buying round the world, according to a new study.” READ MORE
“In order to get results from Big Data, you do not need petabytes or more of data. Instead, it is all about combining data sources that provide you the insights”
“A recent IDG study predicts enterprises will have spent, on average, about $8M on Big Data initiatives in 2014. That’s really not too surprising, as Big Data analysis promises better
“Big data” can seem like a lofty, unattainable concept. A variety of definitions cover the term, but essentially, it’s a wealth of data that’s analyzed to uncover trends, patterns and
“Here, we break down how the industry has changed over time, and show the projected path for the years to come. And trust us, big data is no where near
“With two in three consumers not finding the information they need in-store and 43% then leaving frustrated, digital presents an opportunity for retailers to improve the in-store shopping experience.” READ